Search Engine Optimization (SEO) is the practice of modifying documents/pages of a website relevant to their topic in a way that search engines can index them for display in search results. SEO includes various other practices such as Pay-per-click advertising, Social Media Marketing and link building. Wikipedia: Search engine optimization (SEO) is the process of improving …
Continue Reading
It’s our nature to be curious and want to learn new things. Content Marketing, sometimes referred to as Inbound Marketing, is a way to reach out to potential customers with compelling information. Any topic can be spun into content marketing: health benefits of chewing gum, the latest trends in fashion or simply staying productive. The purpose …
Continue Reading
Appealing to the emotions of a consumer is a powerful tactic that, if done correctly, can yield great ROI. Simply coming up with a great slogan or a cute and cheeky tagline isn’t always the answer. Who you’re trying to reach should determine how you go about trying to get their attention. It’s a pretty …
Continue Reading
The internet is constantly changing. If we look back 10 years, the internet was hardly a major part of our lives. Google was leading the search engine market by less than one percent over Yahoo!, The Lord of The Rings: The Two Towers was released and the Angels won the 2002 World Series. There weren’t too many …
Continue Reading
Environmentally friendly and efficient building is becoming an important factor in today’s growing development and construction landscape. This past Summer and Fall Turtledove Clemens was fortunate to work with The Green Building Initiative on two microsites. These microsites are single web page sites that focus on their Green Globes Healthcare program and Guiding Principles Compliance …
Continue Reading